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Leading a New Category of  
Strategic Sourcing Solution

Keelvar is an award-winning software vendor, optimizing over $100bn+ dollars in spend annually

Our Vision

Keelvar unlocks value and win-win outcomes with Sourcing Optimizer. Rich and expressive bid processes, early and accurate error detection in data collection permit buyers to see more. Flexible scenario analysis to assess trade-offs between cost and non-cost goals such as speed of supply, robustness of a supply chain, selective switching from incumbents then enables win-win discovery.

Keelvar is taking things to the next level with Sourcing Automation for repeatable excellence, agility and speed. Procurement teams can automate sourcing processes and leverage intelligent systems to automate triggering of sourcing events and execution of the bid events using Autopilot. This is a new architectural construct with deep foundations for normalized data storage, Machine Learning, Bot Skills and asynchronous infrastructure for scale.

Leadership Team

Alan Holland

Founder & CEO

Previously a lecturer in Artificial Intelligence in University College Cork's Computer Science Department, Alan specialized in Optimization, Game Theory and Algorithmic Mechanism Design. Alan founded Keelvar in September 2012 when he left the University to commercialize advances in AI for procurement teams.

Alan’s specialist knowledge in Optimization, Game Theory and Mechanism Design gives Keelvar an edge in terms of innovating with offerings that exceed competitors’ technical capabilities. This enables Keelvar to define an entirely new category of the solution, putting Keelvar in an ideal position to lead this new category that Keelvar has called Sourcing Automation.

Winning the Cork Company of the Year in the small company category in Keelvar’s first year, and moving on to be awarded a Gartner Cool vendor award more recently has highlighted Keelvar’s international progress.

“We are transforming a space that has a huge potential to impact the lives of everyone on the planet. Our customers manage over €90bn in spend annually using our software so we are excited about how Artificial Intelligence can transform how suppliers engage with big business for win-win outcomes.”

John Paul O'Gorman

Chief Technology Officer

John Paul graduated from the University of Limerick with a Bachelor of Science in Computer Engineering and has worked in a variety of industries as a software development manager and developer.

20 years of working in collaborative software development in web and enterprise level SaaS software, with a number of organizations and wide ranging teams, is reflected in how JP works and how he leads his team. Regularly speaking to and listening to customers and understanding their needs further drives JP’s success in his work.

JP is a member of the founding core team that built Keelvar, and so guided Keelvar to the processing of its first billion in optimized spend in its early start-up days. JP continues to lead the product development team responsible for the regular addition of both new products and features at Keelvar.

“Aside from the technology - Keelvar’s Irish roots and spirit certainly add to Keelvar as a company. 16 of the 20 top global tech companies house operations in Ireland, making it an inspirational place to work, learn and progress every day.”

Toby Hannon

VP Sales

Toby has spent 20 years leading international sales teams within Strategic Sourcing. His functional areas of expertise include Sales & Business Development, Operations/Cost Efficiency and Procurement Innovation. With Toby’s intricate knowledge of the global market and solutions, Keelvar can truly meet the needs of customers’ sourcing processes.

An experienced, international business professional, Toby has an outstanding track record of growing and developing IT/ Software companies in Europe; he has led 3 US companies from almost 0% European revenue to on average 30%+ of global total revenue.

“What excites me most about Keelvar is the long term vision and strategy to add value to so many companies.  It’s a pleasure working with so many top professionals, great technology and a growing market.”

Stephanie Sheehan

VP of Operations

As VP of Operations, Stephanie is dedicated to ensuring Keelvar is operating and scaling effectively and delivering value consistently to our customers. Stephanie has over 20 year’s experience building software products across multiple industries including Telecoms, Financial and Medical Compliance, Email Marketing and Internal communications.

As an Enterprise SaaS Executive Stephanie has proven experience of scaling a SaaS company, driving high performance organisations and is highly skilled in the creation, delivery and support of software products and services in a SaaS environment.

“For me Keelvar is a rare gem where incredible people have come together to create something unique which will alter the future of work for so many companies. I’m passionate about innovative technology that can improve our experience and simplify the world we live in. What excites me the most is I get to work with an incredibly dynamic and forward thinking team who are changing the world of work and solving complex problems for our customers every day."


Rich Wilson

Independent Director

From the role of COO at CombineNet, Rich became CEO at CombineNet in 2012. Within this role he maintained responsibility for product strategy and direction, engineering, IT operations, and customer support and service delivery to CombineNet's global clients.

Rich successfully, personally led many of the largest engagements and sourcing events, including the largest global air freight sourcing event ever conducted (43 airlines, $1.5 billion).
Rich later became the founder and leader in operations research at US Airways, as well as supporting Oracle as a transportation consultant.With many years of work with CPOs understanding their challenges and needs for leveraging sourcing technology to best advantage, Rich is able to advise Keelvar on how best to serve its customers across many industries.

“What excites me about Keelvar? The team. Period. These are exceptional people--engineers, professional services, sales and marketing. People who understand what procurement professionals and their companies need and are able to deliver it.”

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Kieran Moynihan


Kieran is a dynamic experienced global executive, entrepreneur and non-executive board director, with an outstanding track record over his 28 year career in the technology sector.

As board chairman, Kieran provides strong support and sharp independent strategic thinking to the overall board team and CEO/executive team leveraging his deep international expertise in business development, sales, finance, operations and M&A.

Kieran performed the role of Chief Technology Officer for Vallent ( a combination of 3 telecoms software companies Comnitel, Metrica and WatchMark ) driving the company’s product and go-to-market strategy leading to the acquisition of Vallent by IBM in February 2007. Kieran took on the role of Vice President and CTO for Telecoms for the IBM Tivoli division and was also a key strategist & visionary for IBM’s overall telecoms business worldwide.

“I passionately believe Keelvar is transforming procurement and is ushering in a whole new era of intelligent procurement that is delivering unprecedented savings to companies all over the world and enabling levels of agility, flexibility and speed that will re-define the procurement function in organisations.”

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Toby Coppel


Toby Coppel is Co-founder and Partner at Mosaic Ventures, a London-based venture capital firm focused on early stage investing across Europe with $300 million under management.

Toby has been investing and operating in internet startups since 1996. He began his investment career at Allen & Company, before starting his first investment firm. Then he joined Yahoo!’s new management team in 2001 and spent 6 years as Yahoo!’s Chief Strategy Officer, leading over $5 billion of investments and acquisitions including $1 billion into Alibaba that was sold for over $80 billion. Following that, both as an angel and alongside Richard Branson and Virgin, he made investments including Criteo, Pinterest, and Transferwise.

At Mosaic, Toby is thematically focused on blockchain, digital health, future of work, machine intelligence, marketplaces, and next-generation finance, and works closely with Mosaic's portfolio companies Auterion, Blockchain, Centrifuge, habito, Super.ai, Tray.io and Vortexa.

He is a graduate of Oxford University and Harvard University, and a Henry Crown Fellow at the Aspen Institute.

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Peter Fallon


Peter Fallon is a Partner at Elephant, a venture capital firm focused on the enterprise software, consumer internet and mobile markets. Peter is based in New York City and has been with the firm since its founding in 2015. Prior to Elephant, Peter was an investor at Highland Capital Partners and, before that, an investment banker focused on software M&A transactions.

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About Keelvar

Keelvar is an award-winning sourcing software vendor, specializing in Advanced Sourcing Optimization and Sourcing Automation for enterprise procurement. Using advanced algorithms and AI-enabled automation, Keelvar helps those sourcing goods and services to apply best practice to managing RfQs and auctions.

Keelvar was founded in Europe’s largest Artificial Intelligence research lab by a team of computer scientists and engineers specializing in AI, Optimization and Game Theory applied to strategic sourcing.

Keelvar received the accolade of Gartner Cool Vendor 2018 and serves some of the world’s largest companies including Siemens, Primark, M&S, Logitech from our HQ in Cork, Ireland and regional offices in Dallas, Dublin, London, Berlin and Rio de Janeiro.

Customers use Keelvar to optimize $90bn+ dollars in spend annually in categories that include logistics, packaging, materials, temporary labor and others.

Move Forward with the world’s fastest growing strategic sourcing platform and transform your sourcing process today.
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